FW23 Hybrid Life Global Toolkit

KEEN Footwear

Naoji Takeda ECD
Dave Ewald CD
Ginny Figlar CW
Collin Buenerkemper AD

Keen set out to celebrate two decades of pioneering hybrid innovation through uniquely original footwear and the stories behind them. We brought together three product lines, each with their own narrative and united them under a singular design system crafted for global use. Welcome to FW23 Hybrid Life.

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